GMA Network veers from the conventional in celebrating the love month by highlighting different kinds of relationships in its Kapuso Month campaign, “Puso Ang Una.”
The campaign is underscored by three clips depicting love as expressed between a couple, father and son, and among colleagues, currently being shown on GMA-7 the whole month of February while the fourth clip, the 64th Anniversary plug, contains the past and present GMA Network TV station idents from 1975 to 2013.
“At the heart of this Network are its viewers,” explains GMA Network Chairman and CEO Felipe L. Gozon. “That is why we always aim to develop a deeper bond with them by sending the message that in the Kapuso Network, we put our hearts in everything we do.”
Moreover, GMA Network President and COO Gilberto R. Duavit Jr. shares, “Moving beyond the typical Valentine’s Day fare, we thought it timely to celebrate the broader types of love – and how much more love can be felt in such relationships through small acts of the heart, be it through reconciliation, forgiveness, even solidarity.”
The campaign imparts the message that in our daily lives, the little things given and received become more touching and more meaningful when they come from the heart
“Puso Ang Una” was spearheaded by members of the Network’s Program Support Department (PSD): Regie Bautista (first vice president), Grace Feliciano (assistant vice president), Dino Garcia (creative director), Joy Comia-Ashipaoloye (junior associate creative director), Jason Faustino (senior visualizer), Raymond Ignacio (senior visualizer) and Hasmin Marable (senior project manager).
Working hand in hand with PSD are representatives from the Post Production Department: Paul Hendrick Ticzon and Vince Gealogo (directors), John Paul Arojado (director of photography), Neil Nanquil (colorist/master editor/edit supervisor), Nep Rebao and Ryan Reyes (colorist/master editor), Allyn de Ocampo (main cam/ari operator), Percival de Leon (assistant director), Rey Coloma (digital imaging technician), Isagani Mauleon (1st cameraman), Janros Avellana (2nd cameraman), Michael Ongleo (live sound recording), Angie Reyes/JR Lobitos (audio-sound design), Ingrid Navarro (shoot producer), Hazel Joy Raymundo (Post Production administration), Jann Buencamino and Jewelyn Archie Dave (project managers), Criselda Dacanay (production designer) and Steve Salvador (costume supervisor).
The campaign is underscored by three clips depicting love as expressed between a couple, father and son, and among colleagues, currently being shown on GMA-7 the whole month of February while the fourth clip, the 64th Anniversary plug, contains the past and present GMA Network TV station idents from 1975 to 2013.
“At the heart of this Network are its viewers,” explains GMA Network Chairman and CEO Felipe L. Gozon. “That is why we always aim to develop a deeper bond with them by sending the message that in the Kapuso Network, we put our hearts in everything we do.”
Moreover, GMA Network President and COO Gilberto R. Duavit Jr. shares, “Moving beyond the typical Valentine’s Day fare, we thought it timely to celebrate the broader types of love – and how much more love can be felt in such relationships through small acts of the heart, be it through reconciliation, forgiveness, even solidarity.”
The campaign imparts the message that in our daily lives, the little things given and received become more touching and more meaningful when they come from the heart
“Puso Ang Una” was spearheaded by members of the Network’s Program Support Department (PSD): Regie Bautista (first vice president), Grace Feliciano (assistant vice president), Dino Garcia (creative director), Joy Comia-Ashipaoloye (junior associate creative director), Jason Faustino (senior visualizer), Raymond Ignacio (senior visualizer) and Hasmin Marable (senior project manager).
Working hand in hand with PSD are representatives from the Post Production Department: Paul Hendrick Ticzon and Vince Gealogo (directors), John Paul Arojado (director of photography), Neil Nanquil (colorist/master editor/edit supervisor), Nep Rebao and Ryan Reyes (colorist/master editor), Allyn de Ocampo (main cam/ari operator), Percival de Leon (assistant director), Rey Coloma (digital imaging technician), Isagani Mauleon (1st cameraman), Janros Avellana (2nd cameraman), Michael Ongleo (live sound recording), Angie Reyes/JR Lobitos (audio-sound design), Ingrid Navarro (shoot producer), Hazel Joy Raymundo (Post Production administration), Jann Buencamino and Jewelyn Archie Dave (project managers), Criselda Dacanay (production designer) and Steve Salvador (costume supervisor).
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